Uttar Pradesh, 22nd May 2025: Som Distilleries & Breweries Ltd., a leading name in India’s alcoholic beverages industry, marked a major milestone with the Bhoomi Pujan for its ₹600 crore greenfield project in Khimsepur, Farrukhabad District, Uttar Pradesh. Spread across 40 acres of land allotted by the Uttar Pradesh State Industrial Development Authority (UPSIDA), the state-of-the-art facility will house a brewery, distillery, and advanced manufacturing units under the company’s subsidiary Woodpecker Greenagri Nutrients.
The Bhoomi Pujan ceremony was held in the presence of company leadership Mr. Deepak Arora, Chief Executive Officer, Som Group of Companies signaling the beginning of construction activities. The plant, one of the largest plants of the company will have a bottling capacity of more than 12 million cases of beer per annum. With over 5 beer brands in its portfolio, this factory will be one of the largest Indian single location alco-beverages complex with a brewery, distillery, bottling lines, storage, and maturation facilities.
“Farrukhabad represents more than just a strategic location – it embodies growth, opportunity, and the spirit of enterprise. With this greenfield project, we aim to not only strengthen our production capabilities but also generate local employment to 700 to 800 individuals and the economic fabric of the region. This expansion is in line with our mission to become a truly pan-India player,” he added. “Uttar Pradesh, with its vast population, strong consumption potential, and pro-business policies, is the perfect partner in our next phase of growth.” said Deepak Arora, Chief Executive Officer, Som Group of Companies
We are incorporating cutting edge technologies to creating an ESG-compliant plant that will use Zero Liquid Discharge (ZLD) and advanced membrane technology so as to sustainability, water conservation, energy efficiency, and responsible business practices. The facility is expected to create significant employment opportunities, boost local sourcing and supply chains, and contribute to the state’s ongoing efforts to attract high-impact industrial investments.
J.K. Arora, Chairman of Som Group, stated, “This greenfield venture reflects our confidence in the long-term future of the Indian beverage industry. We are proud to partner with the state of Uttar Pradesh as we take this transformative step forward.”
With construction work starting now, Som Distilleries & Breweries Limited continues to drive forward its vision of innovation, quality, and national presence in the ever-evolving Indian beverage sector.
